Sales Innovation
Identification of the value contribution of Combi-Sets in clinic processes and KPIs
- Competitive positioning in a saturated market
- Development of two new sales tools (2D and 3D) for the simulation and visualization of value contribution
- Definition of a global sales philosophy for the market launch
- Global uniform sales concept
- 25 trained key users
“Together with UNITY, we developed a business concept that puts our value-added products at the focus of hospital processes. We are able to quantitatively simulate how many more people can be treated when hospitals use our products.”
Michael Brauner
Head of Risk Prevention